Viewing entries tagged
pharmecutical photography

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TBT | A Little Bit Will Cure You

Homeopathic remedies are having a moment. More and more, people are turning to natural and organic ways to prevent and treat common ailments. These tried and true concoctions have been providing healing and promoting wellness for generations and despite the controversy they cause, they’re here to stay. 

This throwback still life was shot on 4x5 transparency film for Boiron, the largest manufacturer of homeopathic products in the world. Professionally styled in our studio, this medicine cabinet image was used for trade shows print and collateral materials advocating holistic health and wellness.

 

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It's a Snap

Early this year, we got a call to work on a project for Dentsply Caulk, helping to launch a new product, from Jenna Fletcher and Mark Masseur of Symmetri Marketing Group, a full service, integrated, B2B agency in Chicago.  The creative brief called for macro views of a crown procedure to be used in both print quality stills and clinical video featuring Calibra Universal, which is a new self-adhesive resin for use on a wide range of indications, from metal crowns and PFMs, to all-zirconia and all-ceramic. 

Great teamwork made it all come together in a very crowded dental suite. Thanks to new tech LED lighting and beautiful macro glass, we were able to get our images as the patient got a double crown procedure by Dr.Nicholas Conte & Dr.Jason Goodchild; who we later featured in a Snappy Set of interviews and silly bits before wrapping the shoot. Enjoy the linked video clips. Great dentists, good sports but marginal actors!  

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